About the Role

Job Title: Operations Manager

Reports to Chief Operations Officer

Work Schedule: Shifting Schedule

This role manages operational efficiency and assures the daily operations of the store ensuring that it runs smoothly and efficiently.

• Responsible for generating and analyzing daily sales reports, OPEX, P&L, and Inventory Management.
• Coordinate marketing strategies by using/ analyzing the latest trends to achieve targets based on the branch performance.
• Acquire good leadership skills to handle all concerns from subordinates to customers and provide necessary trainings needed by the frontliners.
• Handles internal and external stakeholders to ensure profitability of assigned brands and mitigating operational expenses.
• Supervise specific brand operations assigned by the Operations Head.
• Responsible for financial reports and competition analysis based on targets set by finance.
• Preparation and provide daily, weekly, monthly and annual reports on a timely manner.
• Understand sales opportunities of company-owned and franchise stores.
• Coordinating with the different departments regarding different concerns in the operations.
• Acquire best practices for training, seminars, and other related trends for the operational improvement of our company-owned and franchise stores.
• Proactively communicating any comments, concerns, and suggestions.
• Process improvement and process management.
• Propose, plan, and implement strategies that would complement new and existing programs of the brand to reach KPI.
• Spearhead opening of new stores. Process CTO (Clearance to Operate) in coordination with other departments.
• Control food costs at a minimum and push for volume sales.
• Ensure documentation of Business Permits and timely processing of renewals.
• Manage labor costs and manpower scheduling needed to optimize store operations.

• Responsible for developing and executing regional marketing strategies and plans to support business objectives and goals, including 2B and 2C metrics to drive demand
• Implement strategies to increase user leads and conversion rates through online and offline marketing
• Optimize conversion rates at each stage of the customer funnel, identifying and addressing potential drop-offs
• Collaborate with the product development team to identify opportunities for improving the application user interface and user journey
• Analyze marketing data on the coverage area’s customer funnel and commuting habits, and generate reports to measure the effectiveness of campaigns
• Work with creative team to coordinate and execute local and branding events
  Handle overall strategy and execution of regional campaigns, content management, partnerships, and digital marketing for assigned coverage area.
• Oversee on-ground campaign activations, working closely with the regional marketing teams and agencies to ensure seamless execution and maximum impact
• Monitor and manage the regional marketing budget to maximize ROI
• Responsible for gathering user feedback via FGDs and cascading this information to relevant internal teams in order to improve conversion and engagement

• Bachelor’s degree and above in relevant fields such as Marketing, business  administration/management
• Have a deep understanding of local market behaviour and pain-points, especially in the  transportation category in the Visayas Region (Cebu, Cagayan de Oro, Iloilo, Bacolod)
• Relevant working experience of above 5 years in a Regional Marketing function • Excellent marketing sense, strong communication skills in the assigned coverage area
• Optimistic, self-starter, and resilient 

• Freedom of work
• Work life balance
• Opportunities for promotion
• Competitive salary
• Pay raise
• Start-up environment
• Multi-cultural and Agile work environment
• Diversified use of technology