LOOKING FOR FILIPINO CITIZENS BASED IN THE PHILIPPINES
Position : Organic Growth Lead
Salary: 1,400 - 1800 USD (to be assessed and approved by the client based on the candidate's experience, knowledge, skills, and abilities)
Schedule: Monday - Friday 9:00 AM - 5:00 PM EST
About the Company:
The Company helps middle-aged men live 10 years longer. They are the telemedicine clinic for men with obesity, backed by Y Combinator. They use effective weight loss treatment as the on-ramp, then remain a fella's core healthcare provider for the rest of their life - focused on men's health, mental health, and primary care. They will have served 1 million fellas by the end of 2026.
About the Job:
The company is building a world-class team. As Organic Growth Lead with the company, you’ll work closely with the Head of Growth & CEO to build low-CAC, long-term-defensible organic channels to power Fella’s future growth engine.
You’ll start by executing their highest-promise organic channels. You’ll own Fella’s creator (influencer) program end-to-end, as well as leading our community/forum-led marketing efforts. You’ll also get your hands dirty doing whatever else is needed in growth.
Over time, you’ll transition to an organic growth scientist, discovering new potential organic channels before rapidly testing the highest-potential ones.
Your workflow will be Discover → Test → Optimize → Scale.
In the future, you’ll be on path to own Fella’s entire organic growth strategy. This is a full-time remote role.
Duties and Responsibilities:
- Execute the highest-promise organic channels You’ll work with our Head of Growth to execute on the two highest-promise organic channels so far.
- You’ll test, optimize, scale Fella’s creator (influencer) program end-to-end.
- Forum outreach: you’ll engage in forums & communities where potential fellas are active, starting with Reddit. If we get it working, you’ll build an AI-powered system (with our eng team) to scale your work.
- Support across the Growth team — You’ll support our Head of Growth to maintain sharp insights and get your hands dirty.
- You’ll have regular sales exposure (inc sales calls) to keep your insights sharp.
- Discover & test new organic channels: You’ll work with our Head of Growth to uncover new low-marginal-CAC, long-term-defensible organic channels.
- You’ll research potential new organic channels — those with low competition, high growth potential, low marginal cost. Get imaginative!
- You’ll quickly test the highest-potential organic channels. You’ll form clear hypotheses, create experiment plans, go execute. If the experiment doesn’t work, great! You’ll quickly move on to the next one.
- You’ll lead our organic social strategy. To start with, you’ll focus on LinkedIn.
Operating skills
- Broad experience: you have 3+ years of relevant experience in Growth/Marketing. You’re very good at early-stage Growth & have the results to show.
- You're an autodidact with impressive speed and resourcefulness. You regularly teach yourself the skills you need from scratch.
- Systems mindset: you think in and build out systems. You drive towards automation where possible. You’re comfortable with no-code tools.
- Language: Good communication skills in English.
Cultural skills:
- Do what is needed – speed is critical and often the solutions we need are messy. You are comfortable moving quickly and taking on gritty work.
- End-to-end ownership — you are comfortable owning projects from noticing the problem to delivering the outcome.
- Dedication to excellence — you are obsessed with your role, with a commitment to compounding self-improvement.
- Belief in the mission — we will have helped 1 million fellas by the end 2026 and we transform the life of most fellas who join. We have a lot of work to do. You are obsessed with our fellas and are dedicated to the mission.
- Commitment to candor — we believe in open communication and transparency. You are a clear & caring communicator, welcoming feedback.
Nice to have
Operating skills:
- Specific experience: you likely have direct experience in creator (influencer) marketing or community/forum-led marketing. Maybe executing the work, and ideally leading the work.
- Scientist: you probably hate unfounded assumptions. You’re weirdly comfortable analyzing something from first principles, testing your hypothesis, then coming to a different conclusion. Others call it “thinking outside the box” — but to you it just makes sense.
- Complexity: you're likely highly organized and can complete multiple projects concurrently.
- Mindset: you ideally calmly handle uncertainty and rapidly changing situations.
- Past: you've been pulled into important problems, taken risks, and excelled in new areas. You've likely created something from nothing, however small.
- Future: you may want to start your own company in the future.
Cultural skills:
- Seeing systems — you recognize the system that produces the outcome and focus on improving the system to fix the underlying cause.
- Positive-sum thinking — you think in terms of collaboration not competition.
- Managing yourself — you own your schedule, your habits, your happiness, your life. Your team members help you flourish, but the eventual responsibility lies with you.
