Position: Website and CRM Manager
Work Hours (Client): Mondays to Fridays 9AM - 5PM Pacific Time
Work Hours (MNL): Mondays to Fridays 1AM to 10AM PHT
Pay Range: $1000 - $1800/month
Company/Client Overview:
The client is a leading review platform dedicated to providing comprehensive and user-friendly resources on hearing aids and hearing health. Their website, powered by Webflow, offers in-depth editorial content, comparative analyses, interactive tools like hearing tests, and audio files for side-by-side hearing aid comparisons. They are committed to improving hearing health through accurate, up-to-date information and advice.
About the Role:
Their CRM, powered by Hubspot, keeps the community engaged with educational content and support. They are seeking a skilled Website and CRM Manager with a passion for SEO and content management to implement our website's day-to-day operations
Duties and Responsibilities:
- Update the site to improve its health (tags, structure, image compression etc)
- Input important data (prices, reviews, content)
- Track site rankings on Google and identifying opportunities for improvements (we use Ahrefs for tracking)
- Monitor Hotjar, Looker Studio and Google Analytics for user experience issues or opportunities
- Manage and create Hubspot workflows (content will be authored by our team)
- Track email performance and make suggestions to increase email engagement
- Input and format blog posts written by our head audiologist
- Contributing to brainstorms related to new features and content (based on what we are seeing)
- Work closely with the founding team to determine weekly and monthly priorities (manage up effectively)
- Collaborate with our development agency to manage projects and update website sections.
- Comfortable using Webflow and Hubspot (with training).
- Should be curious with a passion to figure things out and improve our overall offering.
- Should have a strong understanding of SEO best practices, and be capable of driving user engagement through effective content management.
- Should have a foundational understanding of CRM flows and best practices.
- 2+ years of experience as a Website and CRM Manager
- Proven experience in website and CRM management
- Proficiency with Google Analytics, Looker Studio, and other SEO tools
- Familiarity with Hubspot and Webflow
- Familiarity with digital tools and digital marketing
- Strong understanding of SEO, content management
- Excellent project management skills and the ability to work with cross-functional teams
- Strong attention to detail and the ability to manage multiple projects simultaneously