Company Profile:
Our client is more than an Esports organization, they are a brand. A lifestyle brand that focuses on gaming and Esports along with fashion, social media management, talent agency, event organizing, and other services in the digital era.
They help brands engage global audiences through their network of talent, influencers, and Esports teams through their strategic partnership to help bring exposure and a great ROI through a wide range of activities through both online and offline activities.
The company aim to be a platform between brands for millennials and Gen Z. Collectively, they have over 30+ million followers across social media platforms and have helped brands grow their position in this new digital era.
This is a wonderful opportunity to be part of a growing company that has impactful marketing solutions, shaping compelling brand narratives, and creating valuable intellectual property.
Overall purpose and responsibilities of the role
The Senior Account Manager will lead the planning and execution of strategies for digital marketing and advertising sales growth with brands and agencies. The primary focus is on selling the company's services and advocating for influencers to prospective clients.
Duties & Responsibilities:
- Responsible for planning, managing, and executing strategies in growing digital marketing/advertising sales with brands and agencies.
- Consult global brands and their media agencies on media planning, budget allocation and optimization of each marketing channel. Use data/reports to make presentations and recommendations to clients.
- Forge relationships with key decision-makers with brands and advocate advertising offerings.
- Understanding how to input advertising rates, key performance indexes, and any other sales-related functions.
- Ensure timely and detailed analytical reporting of the key campaign outcome.
- Coordinate with cross-functional teams to execute projects such as onsite, graphics, performance marketing and category teams
Skills & Qualifications:
- With a business degree or another similar course
- Proven with a minimum of 5 years of end-to-end sales experience in the Digital Advertising, Multimedia Marketing and other media networks and advertising companies.
- With Media and Production Sales experience is an advantage
- Knowledge in Brand Management and Media Marketing is required.
- Excellent negotiation and communication skills.
- Ability to deliver projects and answer inquiries on time.
- Ability to work with multiple stakeholders and collaborate with all levels of management internally and externally to strengthen partnerships.
- Strong networks with direct clients and digital agencies are required.
- Business acumen with a problem-solving attitude.
