As an SDR at Turnitin, you will drive sales by identifying, engaging and qualifying leads in Australia, New Zealand and Hong Kong region. You will carry out market research, find the relevant contacts and prospect to them through targeted campaigns. You will qualify all inbound leads from our website and events. You will also support the Sales Team with their outbound prospecting campaigns. You will be asked to think creatively about finding potential leads, as well as leverage traditional lead generation techniques in order to build the top of the sales funnel and transition leads to the Sales team. The SDR will prospect into higher education institutions where Turnitin’s products and services can be of benefit. This role is important for increasing the effectiveness and success of the Sales team.
Responsibilities:
- Follow up on all assigned incoming leads for qualification and nurturing
- Create campaigns and actively prospect into territories as directed to generate new leads
- Become well-versed in the company’s products and services as well as the latest offerings, upcoming trainings and events, and other customer-facing opportunities and effectively communicate Turnitin’s products and services to prospective customers and final decision makers
- Manage detailed prospect and customer account lists; log/track progress of leads using both marketing and sales automation tools (Groove/Salesforce.com)
- Schedule appointments and generate revenue opportunities by contacting current or prospective customers
- Analyze needs and interests of potential customers to determine the appropriate products and present qualified leads to outside sales representatives
- Execute call plans using a variety of communication channels including social media, email and phone
- Manage/report success on real measures of engagement with clients and prospects
- Project Turnitin’s core values to customers and the community
- Develop personally and professionally through technical, competitive and sales skills knowledge
- Achieve or exceed monthly quotas of qualified leads
