Position: Brand Marketer
Working Hours: M - F 8AM - 4PM PST
Holidays: US & PH Regular Holidays
Salary: 1,000 - 1,800 USD per month
Holiday : US Holidays
About the Job
We are seeking a dynamic and versatile Brand Marketer to join our team. We are in search of a visionary professional with a finely tuned creative eye and a robust background in performance marketing.
Are you passionate about creating captivating content and persuasive copy? Do you excel in strategically deploying content across various channels, with a special focus on paid social and landing pages? We are looking for a candidate who not only understands the art of storytelling but also possesses the technical know-how to measure content performance, driving improvements through meticulous iterative testing.
In this pivotal role, you will play a key part in executing our comprehensive marketing strategy, contributing significantly to content creation, paid social initiatives, website design, and email campaigns.
Duties and Responsibilities
- Creative talent sourcing: sourcing talented models, photographers, designers, editors, and creators that fit our brand feel and vision.
- Content and ad inspiration sourcing and brainstorming
- Landing page construction and testing (no coding needed, just creating layouts with existing templates)
- External email agency management: providing feedback on copy and design, checking previews and managing communication between teams
- Leading quick-turn ad iteration with designers and editors
This multifaceted position will immerse you in a variety of core business functions related to marketing. Your ability to swiftly adapt, learn new platforms, and seamlessly transition between different job functions will be crucial. As an integral member of our team, you'll be encouraged to wear several hats, contributing to the dynamic and collaborative spirit that defines Vincero.
Ideally this role would eventually expand to include:
- SMS management: working with contractors to draft copy, scheduling sends, and updating flows (huge bonus if with experience)
- Site merchandising and organization
- General web development management (willing to train all 3)
- Experience in building landing pages, especially in Shopify
- Writing effective prompts for AI platforms (ChatGPT, Midjourney, etc.)
- Familiarity with Meta Ads Manager
- Familiarity with Facebook, Instagram, TikTok, Twitter, and Pinterest in terms of organic content distribution and content/creator sourcing
- Familiarity with analytics and attribution software a plus (Google Analytics, Northbeam, Rockerbox, Wicked Reports, etc.)
- 3 - 5 years of relevant experience in the role
- Above average to Excellent Communication Skills