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Jobs in Philippines   »   Jobs in 26F The Globe Tower   »   F&B / Tourism / Hospitality Job   »   Analytics & Program Lead
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Analytics & Program Lead

Globe

Globe company logo

At Globe, our goal is to create a wonderful world for our people, business, and nation. By uniting people of passion who believe they can make a difference, we are confident that we can achieve this goal.

Job Description

Leads demand generation planning efforts, achieves marketing qualified lead and pipeline targets by planning and executing marketing programs, and collaborates with content marketing to optimize email copy, web landing pages, and other program-related collateral. Additionally, initiates/manages lead nurturing programs to accelerate prospects, analyzes project performance and company impact to drive insights, and tracks/reports on campaign costs, performance, and ROI to understand channel and offer performance.

MANDATE

  • Empower data-driven decision-making to support the transition and enhance industry strategies & campaigns.

  • Recommend actionable insights to ensure that marketing efforts are targeted, grounded, and efficient.

  • Democratize the access to and understanding of big data analytics

SCOPE

  • Looking inward and searching outward to see clearly

    • Make best use of the internal data available combined with collected external data (Vector) to analyze data and create models that accurately mimic real-world business conditions

  • Big data for everyone

    • Immerse the team in learning sessions and technical certifications (Industry Hero Products) to solidify our technological capabilities.

Make Your Passion Part of Your Profession. Attracting the best and brightest Talents is pivotal to our success. If you are ready to share our purpose of Creating a Globe of Good, explore opportunities with us.

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