Reporting to the Marketing Manager, the E-Commerce Supervisor will lead the online sales and will elevate the digital shopping journey for customers. The role will be dedicated to maximizing the potential of e-commerce platforms such as Shopee and Lazada, and aims to spearhead strategic initiatives that drive sales and fortify our brand's prominence within the competitive online pet industry. He/She will be skilled in fostering collaboration across diverse teams, and will be orchestrating innovative strategies that ensure sustained growth and customer satisfaction
Key Duties and Responsibilities
Strategic Planning:
- Develop and execute strategic plans tailored to the pet food category, aiming to enhance product visibility and desirability.
- Align promotional activities and campaigns with Shopee & Lazada's platform, resonating with pet owners
Partnership and Relationship Management:
- Foster and maintain strong relationships with key account managers and stakeholders at e-commerce platforms, ensuring seamless and collaborative partnerships.
- Manage relationships with internal and external stakeholders, including vendors and third-party systems, to ensure smooth operation and integration.
- Stay updated on platform updates, policies, and industry trends, providing insights to internal teams.
Marketing Collaborations:
- Collaborate with marketing teams to implement SEO, SEM, and digital marketing strategies to enhance online visibility and attract customers.
- Work jointly with e-commerce platforms marketing teams to explore co-marketing opportunities and promotional campaigns.
- Ensure effective representation and promotion of our brand through Shopee & Lazada's marketing channels.
Sales Growth:
- Set and exceed sales targets for pet products on Shopee & Lazada, collaborating closely with sales and marketing teams.
- Analyze pet industry trends and sales data to identify growth opportunities and optimize performance.
Inventory Management:
- Coordinate with supply chain and logistics teams to ensure optimal inventory levels for pet food products.
- Monitor stock levels, sales velocity, and promotional activities to maintain balance between demand and supply.
Reporting and Analysis:
- Provide regular reports on sales performance, customer feedback, and market trends.
- Offer insights and recommendations to optimize product listings, pricing strategies, and promotional activities.