The Account Manager will serve as the primary point of contact for our clients, managing relationships and overseeing the successful execution of digital marketing campaigns. This role requires a blend of strategic thinking, project management skills, and a deep understanding of digital marketing channels.
Responsibilities:
- Client Relationship Management: Build and maintain strong, long-established client relationships. Understand client needs and objectives, and communicate them effectively to internal teams.
- Account Planning: Develop strategies to achieve sales and growth targets. Identify opportunities for upselling or cross-selling additional products/services.
- Communication: Serve as the primary contact for clients, addressing inquiries and resolving issues in a timely manner. Communicate effectively with internal teams to ensure client expectations are met.
- Project Management: Coordinate with internal teams to deliver projects on time and within budget. Monitor project progress and ensure client satisfaction throughout the process.
- Sales Support: Collaborate with the sales team to identify and pursue new business opportunities. Prepare proposals, presentations, and contracts for clients.
- Reporting and Analysis: Provide regular reports to clients on project status, performance, and key metrics. Analyze data to identify trends and areas for improvement.
Qualifications:
- Bachelor's degree in Business, Marketing, or a related field.
- 2-4 years of experience in digital marketing, with a focus on account management
- Proven experience as an Account Manager or in a similar client-facing role.
- Strong understanding of digital marketing channels, tools, and technologies
- Strong communication and interpersonal skills.
- Ability to build and maintain relationships with clients.
- Excellent project management and organizational skills.
- Familiarity with CRM software and other relevant tools.
Skills:
- Relationship-building
- Knowledge of digital marketing
- Understanding client KPIs and being able to communicate this to the team and meet client expectations
- Communication
- Problem-solving
- Project management
- Sales and negotiation
- Analytical skills
- Time management