- Drive operational excellence through ownership of the entire campaign lifecycle to meet Clients’ media goals and objectives. This includes campaign set-up, QA, monitoring, optimizing, analysis and reporting.
- Ensures that digital campaign performance and spends are on track in delivering the set KPIs.
- Analyze campaign performance, on a daily, weekly and monthly basis; develop deep performance insights and optimization recommendations.
- Work closely with Finance and Agency teams to ensure campaigns are billed on time.
- Build productive working relationship with Agency and technology partners to ensure timely launch and correct campaign implementation, addressing any questions/issues that may arise.
