The Data Intelligence Manager is part of the Publicis Media Data Intelligence team, responsible for supporting integrated data, research, reporting and analytics requirements through proprietary and syndicated products and solutions. The thrust is to enhance operational efficiency and scale solutions, further bringing incremental value and growth to Publicis clients.
Primary Responsibilities:
- Champion tools usage and best-in-class application and approach
- Collaborate with media teams in scaling relevant data intelligence products to drive business solutions and enhance strategies
- Project management for research and analytics client requirements
- Develop and drive innovation for products, solutions and media measurement
- Be at the forefront of new tech, insights and trends and evaluate adoption for local cascade
- Serve as a point-of-contact for Publicis Regional and Global Data Intelligence requirements
- Assist in new business efforts and out-of-scope media reviews and landscape requirements
- Build and manage research products focusing on social insights, trends and consumer sentiments
