The Integrated Data Specialist is part of the Data Intelligence and Analytics team, responsible for supporting the day-to-day integrated data, reporting and analytics requirements of the client media teams for their media strategy and plan requirements.
Primary Responsibilities:
- Prepare and regularly updates media competitive reports
- Utilize research tools in running total media data (TV, Radio, Print, Outdoor, Digital)
- Support media teams via ad-hoc data run requests and act as their SPOC (single point of contact)
- Ensure a collaborative working engagement with assigned media team
- Creation and management of automated reports
- Serve as champion of proprietary tools (training and troubleshooting)
- Prepare media data insights and landscapes