Octal Philippines Inc. is looking for a dynamic Digital Marketing Specialist to join our growing marketing team. The ideal candidate will be responsible for developing and implementing effective digital marketing strategies to increase brand awareness, drive website traffic, and generate leads. You will manage various online marketing channels, including SEO, social media, email marketing, and PPC campaigns, while analyzing data to optimize performance and achieve business objectives.
- Bachelor's degree in Marketing, Communications, or a related field
- At least 2 years of experience in digital marketing
- Strong understanding of digital marketing channels, including SEO, SEM, email marketing, and social media
- Proficiency with digital marketing tools and analytics platforms (e.g., Google Analytics, SEMrush, Hootsuite)
- Experience with managing PPC campaigns and social media advertising
- Excellent written and verbal communication skills
- Creative thinker with strong analytical skills
- Ability to work independently as well as part of a team
- Strong organizational skills and attention to detail
- Expertise in digital advertising like Google Ads and Amazon paid ads, etc., running website/email promotions, website optimization, and website SEO
- Expertise in Shopify and Amazon catalog management that would be an excellent fit for what we're looking for
