Account Manager - Digital Marketing
8 months ago
The Account Manager will serve as the primary point of contact for our clients, managing relationships and overseeing the successful execution of digi..
The Account Manager will serve as the primary point of contact for our clients, managing relationships and overseeing the successful execution of digital marketing campaigns. This role requires a blend of strategic thinking, project management skills, and a deep understanding of digital marketing channels.
Responsibilities:
- Client Relationship Management: Build and maintain strong, long-established client relationships. Understand client needs and objectives, and communicate them effectively to internal teams.
- Account Planning: Develop strategies to achieve sales and growth targets. Identify opportunities for upselling or cross-selling additional products/services.
- Communication: Serve as the primary contact for clients, addressing inquiries and resolving issues in a timely manner. Communicate effectively with internal teams to ensure client expectations are met.
- Project Management: Coordinate with internal teams to deliver projects on time and within budget. Monitor project progress and ensure client satisfaction throughout the process.
- Sales Support: Collaborate with the sales team to identify and pursue new business opportunities. Prepare proposals, presentations, and contracts for clients.
- Reporting and Analysis: Provide regular reports to clients on project status, performance, and key metrics. Analyze data to identify trends and areas for improvement.
Qualifications:
- Bachelor's degree in Business, Marketing, or a related field.
- 2-4 years of experience in digital marketing, with a focus on account management
- Proven experience as an Account Manager or in a similar client-facing role.
- Strong understanding of digital marketing channels, tools, and technologies
- Strong communication and interpersonal skills.
- Ability to build and maintain relationships with clients.
- Excellent project management and organizational skills.
- Familiarity with CRM software and other relevant tools.
Skills:
- Relationship-building
- Knowledge of digital marketing
- Understanding client KPIs and being able to communicate this to the team and meet client expectations
- Communication
- Problem-solving
- Project management
- Sales and negotiation
- Analytical skills
- Time management
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