Your job duties include the following tasks and responsibilities:
- Running marketing campaigns for lead generation including:
- Online Events including solution and industry webinars,
- In-Person Events,
- Social Media Postings including but not limited to LinkedIn Events,
- Outbound email campaigns.
- Ensure Campaign responses are recorded in Microsoft Dynamics 365.
- Owning Social media engagement and updates on the company's Twitter, Facebook, and LinkedIn Pages.
- Owning the marketing content including:
- Company Website
- Microsite content
- Product and Information data sheets
- Industry updates
- Blogs
- Press Releases
- Customer Case Studies
- Company Presentations
- Product Videos
- Staying abreast of product updates done by Microsoft and updating the sales team and ensuring our content reflects the latest product updates.
- Coordinating with the Microsoft Marketing and Business developDevelopmento do joint Go-To-Market activities.
- Ensuring all marketing collateral including images used is licensed appropriately and consistent with company guidelines.
- Providing support to the sales team by taking notes for key meetings and covering for any sales team member on key prospective customer meetings.
- Staying abreast of industry changes and ensuring our content is reflective of the latest best practices.
- Managing the calendar of the CEO and key executives.
- Performing other associated activities
