Total 5 Senior Executive digital art director job vacancies in ortigas center metro manila

The Face Media Senior Specialist is responsible for leading our digital marketing initiatives and drive e-commerce growth. This role involves developing and executing comprehensive digital marketing strategies, optimizing online sales channels, and enhancing customer engagement.

Primary Responsibilities
- Strategy Development: Implement effective digital marketing strategies that align with business objectives, focusing on driving traffic, conversion, and brand awareness.
- E-Commerce Management: Oversee the day-to-day operations of our e-commerce platform, including product listings, inventory management, and customer experience optimization.
- SEO and SEM: Manage SEO and SEM campaigns to improve organic search rankings and maximize paid search ROI.
- Content Management: Collaborate with the content team to review and monitor engaging and relevant content for digital channels, including email campaigns, social media, and website.
- Analytics and Reporting: Utilize web analytics tools to track performance metrics, analyze data trends, and generate reports to inform marketing strategies and decisions.
- Cross-Functional Collaboration: Work closely with the stakeholders and implementation team to ensure a cohesive approach to digital marketing and e-commerce.
- Market Research: Stay updated on industry trends, competitive landscape, and customer preferences to inform marketing strategies and identify growth opportunities.
- Team Leadership: Mentor and guide junior marketing staff, fostering a collaborative and innovative team environment.

LOOKING FOR FILIPINO CITIZENS BASED IN THE PHILIPPINES

Job Title: Digital Marketing Executive

Work Hours: M-F; 9:00 AM-5:00 PM UK Time/5:00 PM-1:00 AM PH Time (Can be flexible moving forward)

Salary: 800-1,100 USD per month

Duties and Responsibilities:

Email Marketing:

• Plan, develop, and execute email marketing campaigns to promote our courses, programs, and fundraising initiatives.
• Create compelling email content, subject lines, and calls-to-action to maximize engagement and conversion rates.
• Monitor and analyze email campaign performance, tracking key metrics such as open rates, click-through rates, and conversions.
• Implement improvements based on data-driven insights.

AdWords Management:

• Manage our Google AdWords account, including keyword research, campaign setup, ad creation, and bid optimization.
• Continuously monitor and optimize ad performance to improve click-through rates and return on ad spend.
• Conduct A/B testing to identify the most effective ad variations and landing pages.

Social Media Management:

• Develop and execute social media strategies across multiple platforms, including Instagram, Twitter, LinkedIn, Facebook, and TikTok.
• Create engaging and shareable content to drive brand awareness, engagement, and follower growth.
• Monitor social media channels, respond to inquiries and comments, and proactively engage with the community.
• Stay up to date with social media trends, algorithm changes, and best practices.

Content Creation:

• Generate high-quality content, including graphics, images, and videos, for use across various digital channels.
• Create and edit compelling reel videos for Instagram and TikTok, showcasing our work and impact.
• Design visually appealing graphics for social media posts, the website, and promotional materials.
• Collaborate with the team to develop creative ideas and concepts for content that aligns with our brand identity and objectives.

• Minimum 2 years of relevant experience.
• Above Average to Excellent written and communication skills; minor accent is acceptable.
• Tools: Instagram, Twitter, TikTok, MailChimp, Canva, Google Ad Words (must have), and Google Ad Grants (big plus).
• Proven experience in digital marketing, specifically in email marketing, AdWords management, and social media management.
• Proficiency in using email marketing tools, AdWords platforms, and social media management tools.
• Strong knowledge of best practices for email marketing, including segmentation, personalization, and automation.
• Familiarity with social media platforms, algorithms, and content optimization techniques.
• Experience in creating engaging social media content, including reels videos, and graphics.

Personality/Attitude/Culture Preference:

• A quick learner who can quickly grasp the landscape of education in the UK and has an understanding of who they're marketing to.
• Creative flair and attention to detail when designing graphics and videos.
• Passion for the performing arts (big plus) and a commitment to the mission and values of our charity.
• Analytical mindset with the ability to interpret data, draw actionable insights, and optimize marketing strategies accordingly.
• Self-motivated, results-oriented marketing professional with a passion for creativity and community engagement.

*LOOKING FOR FILIPINO CITIZENS RESIDING IN THE PHILIPPINES*

Position: Senior Digital Marketing Specialist

Working Hours : EST Timezone, Flexible

Responsibilities:

• Develop and implement strategic digital marketing campaigns across various platforms such as social media, email marketing, and search engine optimization.
• Create engaging content for digital platforms and manage content distribution and creation.
• Analyze data and generate reports to measure performance and identify areas for improvement.
• Stay up to date with industry trends and best practices in digital marketing.
• Collaborate with cross-functional teams to optimize campaigns and drive business results.

• Minimum of 5 years of experience in the same role.
• Strong knowledge of SEO, SEM, social media marketing, and email marketing.
• Background in basic video editing, photo editing, anf basic graphic designing.
• Proficient in using digital marketing tools and platforms such as Google Analytics, Facebook Ads Manager, and Mailchimp.
• Excellent analytical and problem-solving skills.
• Experience in Shopify, Klaviyo, Amazon, Figma, Affinity, Hootsuite, Facebook and Google Ads, Adobe and Canva is a strong plus.
• Ability to work independently and manage multiple projects simultaneously.
• Strong communication and interpersonal skills.

About Us

Love, Bonito is a digital-first company on a mission to empower the everyday Asian woman and inspire self-confidence. We are the leading direct-to-consumer womenswear brand, headquartered in Singapore, with an omni-channel presence across Indonesia and Malaysia, a retail franchise in Cambodia, and are fast expanding into international markets namely Hong Kong SAR China and United States of America.

Founded in 2010, we are proudly female-founded with more than 70% female representation across our organisation, leadership and STEM roles (#girlpower!). We raised a US$50M Series C round in 2021 and know that we’re on the cusp of something great, where we’re working towards becoming the most thoughtful brand globally, for the Asian female consumer, especially when it comes to our products, community and experiences.

There’s a lot more work to be done with all of our exciting plans. So we’re looking to team up with people who are wildly passionate about making an impact and be part of a dynamic team, in a workplace with no corporate BS (yes, you read that right!).

The role

You will be responsible for executing email (eDM) campaigns and launching new communication channels in our key markets, ensuring that our subscribers are engaged as part of the Love, Bonito community. Reporting into the Senior Customer Communications Executive, you will play a key role in communicating with our customers and building a community of empowered women around the world.

You should have / be

• A passion for engaging customers meaningfully
• A genuine interest in fashion and general female consumer products
• A self-starter, resourceful, proactive and hands-on approach. Get it done right, and fast!
• Strong project management, multitasking and execution abilities
• Strong communication skills to collaborate across teams
• Lives and breathes our brand values: People Matter; Go Above & Beyond; Be Bold, Be Creative; Always Keep It Real; We’re Better Together, Growth Mindset!

Main Responsibilities

• Under the Integrated Marketing team, drive the global digital marketing communications calendar through all newsletter eDMs for all countries
• Improve and optimise eDM metrics and work closely with cross-functional teams to achieve performance
• Performance tracking: Report performance of eDMs and share key learnings to be applied to similar markets
• Plan and conduct A/B testing to ensure segments, content, frequency, and timing of eDMs are optimised
• Collaborate with product team to implement and track performance of new email features
• Work with CRM & Loyalty team to build segmentation strategy for newsletter eDMs for campaigns
• Support Integrated Marketing team in working with countries and set new rituals to ensure that local campaigns have eDM content corresponding to the country's marketing campaigns
• Collaborate with cross-functional teams to ensure all customer marketing marketing touchpoints are aligned, such as website banners, during campaigns
• Be the main internal point of contact for contact management, segment management, and email creation on Emarsys 
• Research competitors and their eDM strategies to find the growth opportunities
• Launch weekly and campaign newsletter eDMs for SG MY AU ROW: create segments, build email campaign on Emarsys, schedule emails

• At least 3 years of relevant work experience with promotional and behavioural eDMs
• Experience working in a fast growing consumer company, with an interest in e-commerce and fashion
• Proficient in Excel
• Comfortable working with data and data analytics tools
• Track record of strong stakeholder engagement and communication finesse
• Proactive and ready to jump in hands-on when required

1. Flexible Work Arrangement

• Work from anywhere*!
• Remote work and adjustable hours - as long as present during our core working hours

2. Staff Wellness

• Comprehensive corporate insurance (Fully covered visits at our panel clinics, Dental coverage, Maternity reimbursement, Mental wellness support)

3. Learning and Career Development

• Learning and development (i.e. subscription plans to best-in-class resources, personal development fund etc)
• Dedicated leadership training for those of managerial responsibilities
• Friday pm off for learning

4. #TeamLB perks

• Generous staff discount off LB products
• Corporate partnerships with a variety of companies
• Employee driven peer-to-peer recognition platform to honour and celebrate everyday achievements
• Internal Referral programme

About Us

Love, Bonito is a digital-first company on a mission to empower the everyday Asian woman and inspire self-confidence. We are Southeast Asia’s leading womenswear brand, headquartered in Singapore, with an omnichannel presence across Hong Kong SAR China, Indonesia, Malaysia and a retail franchise in Cambodia. In addition, we have also expanded into international markets namely the Philippines and the United States of America.

Founded in 2010, we are proudly female-founded with more than 65% female representation in leadership roles (#girlpower!). We raised a US$50M Series C round in 2021 and know that we’re on the cusp of something great, where we’re working towards becoming the most thoughtful brand globally, for the Asian female consumer, especially when it comes to our products, community and experiences.

There’s a lot more work to be done with all of our exciting plans. So we’re looking to team up with people who are wildly passionate about making an impact and be part of a dynamic team, in a workplace with no corporate BS (yes, you read that right!)

The team

The Love, Bonito team is a passionate, dynamic, innovative and fun-loving family. From fashion-lovers, savvy marketers to tech whizzes, we have a diverse team of talented individuals with one unified focus - our customer, the Love, Bonito woman. She is at the heart of everything we do and we pride ourselves in always taking an innovative, data-centric yet considerate approach in creating the right experiences, products and content for her. With big dreams and a grand mission, we’re looking for great like-minded people to join us - people who are as passionate, fearless and entrepreneurial. 

If you’re looking for a dynamic, no corporate-BS environment to learn, grow, and really make an impact, we could be the perfect fit for you!

The role

You will be responsible for contributing to the growth strategy across digital and retail touchpoints for the Singapore and International sites. You will play a pivotal role in the development of Love, Bonito’s brand and reaching new customers in our focus markets by leveraging on growth marketing and SEO. You will play a key role in shaping Love, Bonito throughout this exhilarating expansion phase.

Main responsibilities

• Develop a deep understanding of our target audience and the customer journey in order to reach and convert the right audience by leveraging on growth marketing and SEO
• Collaborate with other members of the Growth team, Analytics, Brand, Finance and country teams to strategize, plan and execute new customer growth initiatives
• Define and implement growth strategies to drive customer acquisition while managing ROI and efficiency constraints
• Leverage data and analytics to find new growth & optimization opportunities and identify key drivers for customer acquisition 
• Translate analytics and insights into actionables. Measure and communicate effectiveness of growth initiatives, and channels performance

Drive customer acquisition and reach the most relevant audience

• Drive strategy and execution of all paid advertising channels (Search, Social, Programmatic Display, Affiliate) and be responsible for all performance marketing KPIs across markets; work closely with all of advertising / technology partners (e.g. Google, Facebook etc.) to implement best practice of full digital advertising setup to achieve optimal growth and efficiency
• Regular reporting to optimise the performance of campaigns across markets and share insights across all levels, and identify opportunities for growth
• Measure, analyse and report performance of paid, affiliate and onsite channels and support management in driving channel mix and budget decisioning
• Determine areas of opportunity, design experiments,  incrementality tests and present data-driven recommendations for traffic growth and new customer acquisition in an agile manner.
• Strategize and plan new initiatives with data and analysis of user behaviour to create segmented campaigns with relevant content, and improve on them with regular testing
• Work with cross functional teams to optimise ad creatives and audience targeting to drive better conversions and ROAS
• Coordinate and partner with analytics, data engineering and product team to improve marketing automation, attribution model and data tracking
• Act as a functional expert and thought leader in cross-functional projects by providing best practices and consultation from a growth marketing and customer acquisition perspective

Main KPIs

• New Customer Acquisition
• CAC / Marketing Efficiency (e.g. ROAS)
• Revenue from growth marketing channel

• >1 years of relevant work experience preferably in paid search, social and display
• BA/BS degree from top university in business, marketing, communications or other relevant field
• Expert knowledge of performance marketing and web & mobile analytics tools
• A solid logical and analytical thinker with strong interests in number side of things
• Proficient in Excel and data analytics tools
• Strong and effective communicator and a reliable team player

You should have / be

• A passion for full-funnel growth with superior analytical acumen
• A genuine interest in fashion and general female consumer products
• An ability to think & work strategically and systematically
• A self-starter, resourceful, proactive and hands-on approach. Get it done right, and fast!
• Strong project management, multitasking and execution abilities
• Strong communication skills to inspire and influence internal stakeholders (HQ or Markets) communication and persuasion skills with both internal and external stakeholders
• Lives and breathes our brand values: People Matter; Go Above & Beyond; Be Bold, Be Creative; Always Keep It Real; We’re Better Together!

1. Flexible Work Arrangement

• Work from anywhere*!
• Remote work and adjustable hours - as long as present during our core working hours

2. Staff Wellness

• Comprehensive corporate insurance (Fully covered visits at our panel clinics, Dental coverage, Maternity reimbursement, Mental wellness support)

3. Learning and Career Development

• Learning and development (i.e. subscription plans to best-in-class resources, personal development fund etc)
• Dedicated leadership training for those of managerial responsibilities
• Friday pm off for learning

4. #TeamLB perks

• Generous staff discount off LB products
• Corporate partnerships with a variety of companies
• Employee driven peer-to-peer recognition platform to honour and celebrate everyday achievements
• Internal Referral programme